No investors, no bank loans, no go fund me. Two dudes, going for broke, with nothing to lose. 

$2200 dollars is what started it all. 

We had no idea what we were doing. All we did know was we wanted to create something that no one has done before. Create a message that stood for the the hard working, no bull shit, "fuck you" mentality that we were raised on. The values we were ALL raised with. 

We hoped some day we would be able to make custom apparel that we had always been searching for. For the dad, the wife, the teenager, the HWMFers that were tired of wasting their money on shit quality.

We have been at this for years, and it hasn't gotten any easier. It's more time consuming, more expensive, more detailed, and very stressful, but we figured it out. We are not just an off the shelf brand any more. We do Limited Release Custom Apparel. Cut and sewn the way WE WOULD DO IT. We are All American Roughneck, and YOU ARE OUR PEOPLE!

SUPER-STRETCH HOODIES & CREWNECKS

The Pump Covers, or our NEW Super-Stretch Hoodies/Crewnecks, were debuted in the October AAR Release. This Same Super-Stretch fabric is NOW AVAILABLE in a Crewneck style.

• 95% Cotton/5% Spandex
• Seth wears an XL at 5' 6" | 215lbs. , Bob is wearing a Medium at 5' 11" | 185lbs.

Hoodie & Crewneck Size CHART

Chest measurement is across the chest, armpit to armpit, NOT around back. Body length is measured from highest point of shoulder to bottom of the hoodie. Sleeve length is measured from the highest point of the shoulder

Jogger - Size CHART

Our NEW Super-Stretch Joggers are the same material as the hoodies and crewnecks. They are a jogger style sweat-pant with a little extra room. 

• 95% Cotton/5% Spandex
• Two Zippered Pockets + Shirt/Towel Holder
• Added Seams for Style
• Seth wears an XL at 5' 6" | 215lbs. , Bob is wearing a Large at 5' 11" | 185lbs.

Training Shorts - Size CHART

This was the most fun we've had designing a NEW AAR product. These Training Shorts F*CK! The AAR Training Shorts have a stretchy outer material with a spandex liner built into the shorts. These are super comfy in the gym for functional movements, running, weight-training, or just going out. We wanted to design a versatile short that was for EVERYONE. Premium quality!  

• 76% Nylon/24% Spandex
• Two Zippered Pockets + Shirt/Towel Holder
• Built-In Liner(keep your dick + balls safe and out of the way)
• Cell Phone Pocket
• Seth wears an XL at 5' 6" | 215lbs. , Bob is wearing a Medium at 5' 11" | 185lbs.

Comfort Over-Sized - SIZE CHART

• NEW Slightly Over-sized Style
• 5.5oz | 100% Ringspun cotton
• Twill Neck Tape
• Slightly Over-sized Fitment
• Seth wearing XL, Bob Wearing Large

For Chest measurement, measure across the chest to the center of each arm pit. Do not wrap around back.

Standard Fit - SIZE CHART

• Standard Fit Tees we usually use
• 100% pre-shrunk and ringspun cotton
• Fit true to size
• Athletic fit in upper body and sleeves
• Seth wearing XL, Bob wearing Medium

For Chest measurement, measure across the chest to the center of each arm pit. Do not wrap around back.